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Seemlessly merging the digital and analogue worlds

Date: Oct 29th, 2013

Anders Sorman-Nilson discusses how retailers can win the digital minds and analogue hearts of tomorrow’s consumers.

The key is to combine a flawless in-store environment with strong online presence, including on mobile. It’s essential to offer easily accessible information in both worlds.

This video must be taken in its entirely and any given chapter viewed in isolation does not represent the entire message.

If you’d like to discuss anything in this video please contact us.

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